What we check before launching formulas

Before a product is launched, performance is not the first question.
Safety and compliance come first.

Every formula is reviewed with professional, repeated use in mind — not just how it looks or applies.

 

Before launch, we check:

• ingredient compliance with current UK/EU regulations
• whether restricted or high-risk substances are avoided
• that a proper safety assessment is in place
• that curing requirements are clear and achievable
• suitability for long-term professional use

Only after these points are satisfied do we consider performance and aesthetics.

 

Why this matters

Launching a product means taking responsibility for how it will be used in real working conditions.

That responsibility includes:

• anticipating repeated daily exposure
• considering realistic application conditions
• reducing avoidable risk where possible

Performance matters.
But it never comes before safety.